I have had clients in the past who were unhappy with their job and wanted to find something that they could do on their own as a business. But they struggled with deciding on "What?".
When starting a business it is so important to find something that you love, that excites you, that you are passionate about. If you do, then you'll find your entrepreneurial journey so much easier and more enjoyable.
To help you find out your “What?”, consider the questions below;
Who inspires you and why?
What do you love to read about?
How best do you like to spend your time?
What topics do you enjoy discussing with your friends or partner?
What do you spend your money on (aside from everyday essentials)?
What do your friends come to you for advice on?
Is there someone you admire whom you’ve thought you wish you could do what they do?
Work your way through these questions and see what comes up and if there are any themes worth exploring.
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